Allegra Marketing Print Mail

Allegra Marketing•Print•Mail is an exciting business model delivering a full array of high quality marketing communications services to businesses of all types. It's a real marketing business! Simply put, every business demands what Allegra Marketing•Print•Mail offers, and you will have all of the marketing power, support and resources of a company with over 500 graphic communication centers behind you. It is a model that can generate significant income potential with only one location and can also be expanded through acquisition, making growth much quicker than traditional business models.

Unique to franchising, the Allegra MatchMaker™ program will help you acquire an existing independent printing, marketing or mailing company to convert to our brand, which means you can start with an existing client base, proven track record in the market, and key employees already in place! Growing the business aggressively from there is accomplished with their Acquisition program, and is the fastest way to expand your business.

Allegra is the only company in its field to have the Profit Mastery program which benchmarks all of the key financial indicators and has proven to help improve the bottom line performance of its franchise members.

The Marketing Programs at Allegra are highly effective and turn-key, which means that you won\'t need to be a marketing expert or spend hours sending out marketing pieces. Their direct marketing and localized website programs keep you in front of thousands of businesses. What's best is that Allegra Marketing•Print•Mail offers you a stable client base with a high percentage of repeat business.

The Allegra Marketing•Print•Mail model offers you a healthy Work/Life balance as you will only be open Monday through Friday during normal business hours.

• Diverse, high demand product line – Full array of Marketing Communications services including:
  • Strategic marketing planning and consulting, graphic design, sales literature, direct mail, advertising, Web development, email marketing, event planning, print, copy, mail, and database management
  • Not just printing! - Expanded revenue streams and profit opportunities
• Does not require multiple locations
• Profit Mastery Program – maximize earning potential
• MatchMaker™ Program – Start with existing client base, revenue and key staff already in place
• Acquisition Program – Grow aggressively
• High margin/high demand business
• Stable account base
• High percentage of repeat purchases
• Creative & fulfilling service category
• Leading edge & user friendly technology
• Healthy work/life balance – Only open during normal business hours
• Clean, modern & high-tech work environment
• Allegra Marketing•Print•Mail is part of Allegra Network, and organization of nearly 500 franchised graphic communications businesses
• Allegra is also rated as a Top 200 franchisor by Franchise Times magazine, 2011
• Top-rated training, support and management guidance for every aspect of business
• Allegra Network has helped its members grow by completing over 250 mergers and
acquisitions
• Executive management has over 100 years of franchising and graphic communications expertise
• Allegra Network has been a leading franchisor for over 30 years

Background

Established: 1976

First Unit Franchised: 1977

Franchised Units System-wide: Nearly 500

Company Owned Units: 1

States Registered In: United States (all 50 States) and Canada (all Provinces)

Financial Terms

Cash Investment: $200,000

Total Investment: $172,348 - $520,814

Minimum Net Worth: $500,000

Franchise Fee: $20,000 resale; $35,000 start-up; $45,000 MatchMaker™

Royalty: 6% to 0%

Average Number of Employees: 5 to 20

B2B: Yes

Support & Training

Financial Assistance Provided: Third party financing available

Site Selection Assistance: If needed

Lease Negotiation Assistance: If needed

Recruiting Assistance: Yes

Co-Operative Advertising: Yes

Training: Allegra Network provides an extensive 2 1/2 week training program at our home office in Plymouth, Michigan, in addition to on-site training and support after the center has opened.