Reason for Selling:
The current Owners wish to start a family.
Overview of the Business:
Established by the current owner in the early 1990’s and operated from its current premises for around fifteen years, this is a very well managed and successful health and beauty salon, firmly positioned in the mid to upper end of the market. It has established itself as a firm favorite amongst the affluent professionals and high net worth individuals that are abundant in and around the location in which this salon is situated.
Positioned in an excellent retail location, just off the ‘High Street’ of this busy West Surrey town, this business offers up to date, effective and relaxing treatments tailored to the individual needs of men and women. This business offers all of the standard treatments available including facials, revitalizing eye treatments, teeth whitening, waxing and electrolysis alongside a wide range of body treatments - the full range of massages, Universal Contour wrap, endermologie, CACI micro dermabrasion etc. As well as manicures and pedicures and a full range of alternative therapies including Reflexology, Indian Head Massage and Hot Stones treatment, the business, equipped with a high powered vertical sunbed and a St Tropex tan booth also offers a full range of tanning treatments. Recently the business has built upon its exclusive range of special gift packages by moving in to the ‘Day Spa’ sector with an area within the salon dedicated for customers to spend several hours availing themselves of the relaxing treatments and complimentary refreshments on offer. This business operates from very well suited premises decorated to a very high standard, promoting a very inviting, relaxing and comfortable atmosphere.
Property Features and Assets:
The business operates from very well appointed premises – two retail outlets merged into one - in a busy location just off the main thoroughfare through this attractive, bustling West Surrey town. Furbished to a very high standard, the premises comprise a Reception/Retail area with ample Client seating, seven treatment rooms with one including a shower, a further shower room, a Tanning room, three nail bars, two kitchens, a Client WC and ample storage space. There is free staff parking to the rear of the premises with ample pay and display parking for customers very close by. The premises are leased with two years remaining. Rent is £12,000 per annum. Rates are £3,600 per annum. With Landlords very keen to ensure on-going tenancy with good quality tenants it may be possible to negotiate very favorable term on the lease.
Market Competition and Expansion:
In a prominent retail position and having been established in the area for a number of years, this business currently invests little in advertising or marketing. It has a strong brand, benefits from high levels of awareness and strong footfall generated by its previous marketing efforts which has included local press advertising. Aside from a small entry in the local Yellow Pages and its listing with yell.com, the business has a very well designed, informative and easy to navigate website which performs very well in all the major search engines for all appropriate search topics. The business benefits most of all however from the most cost effective form of marketing of all, repeat visits from existing customers highly satisfied with the level of service they receive, Client referrals and strong word of mouth recommendations, bearing strong testimony to the business’s excellent reputation.
Additional Details: